All programmes

The programme adapts to the challenge.

ONE HOUR TO 90 DAYS · ONE REP TO WHOLE TEAMS · IN PERSON OR ONLINE

Same commercial logic, different depth. From one free hour with a startup team to 90 days with experienced reps, a week in Portugal or high-pressure roleplay.

01 · Signature programmes

My favourites.

Boris walking a team through the three phases of the masterclass
01
90 days · 3–5 reps · 90 minutes a week

The 90-Day Revenue Execution Masterclass

Your reps can explain what they should do. That’s not enough.

Who
Capable AEs, SDRs or CSMs whose managers keep having to step in.
Format
Weekly live practice on real calls, stuck deals and the conversation happening on Thursday.
Outcome
Reps who handle the hard twenty minutes without the manager taking over.
Boris running a live startup training session
02
London · Oct–Dec 2026 · one hour · free

The Startup Training Tour

The founder or revenue lead is still carrying too many sales conversations, and one recurring challenge is getting in the team’s way.

Who
Early B2B SaaS teams, London first.
Format
Twenty minutes with you to pick the problem. One live hour with the team on their calls and deals.
Outcome
Something they can use in the next customer conversation, not a deck.
02 · Revenue programmes

Enablement support.

Team working through an enablement session
01
Whole organisation · built around the customer journey

Custom Revenue Enablement

Three teams, three vocabularies, one confused customer.

Who
SDRs, AEs, CS and managers who need one way of reading a deal.
Format
Workshops, roleplay, live calls and manager coaching, built to your journey.
Outcome
One commercial logic from first conversation to renewal.
Boris on stage at a sales kick-off
02
One day · whole revenue org · one priority

Sales Kick-offs

Most kick-offs create energy on Friday and nothing on Monday.

Who
Teams starting a cycle or resetting how they sell.
Format
One commercial priority, whiteboarded, practised and committed to in the room.
Outcome
The team leaves knowing exactly what changes on Monday.
Team lead coaching session
03
New and experienced managers

Manager Training

Managers are asked to coach five different people while carrying the forecast.

Who
Team leads responsible for people, deals and numbers at the same time.
Format
Feedback, call coaching, deal reviews and the weekly management rhythm.
Outcome
Managers who develop people instead of rescuing deals.
Velvet call feedback dashboard
04
Between the sessions · every call

AI Feedback with Velvet.io

No manager can listen to enough calls to coach everyone every week.

Who
Teams that already agreed what good looks like.
Format
Velvet scores real calls against the same frameworks the team learned.
Outcome
Daily reinforcement for reps, visible patterns for managers.
03 · Intensives

The extra sauce.

Team working outdoors at the Revenue Retreat
01
5–7 days · 10–15 people · Bela Colina, Portugal

Revenue Retreat

The questions that decide next year keep losing to this week's calls.

Who
A team that needs uninterrupted time on how it sells together.
Format
Focused commercial work, practice, and proper time away from the pipeline.
Outcome
One shared approach the team built itself, not one it was handed.
David Ansdell in a roleplay session
02
High-pressure roleplay · senior sellers

David & I

Internal roleplay is too polite to test anyone senior.

Who
Experienced sellers walking into conversations that decide the year.
Format
I coach the commercial decisions. David Ansdell plays the customer, properly, as a professional actor.
Outcome
Sharper handling of the conversations that decide the biggest deals.
What never changes

Real calls, real deals, and someone who tells the truth.

  • No generic case studies. We work on what is in your pipeline this week.
  • Practice over slides. If nobody says anything out loud, nothing changed.
  • Four things that worked, then the one change to take into the next attempt.
Boris Bedzent in his office
Next step

What keeps happening in the team?

Tell me where people are getting stuck, who it affects and what you want to be different. We can choose the right format from there.

Inflection Loop™ is the revenue methodology developed by Boris Bedzent.